Description:
You'll be the operator behind our email engine: running campaigns end-to-end, from infrastructure setup to copy testing to performance monitoring. This is a hands-on execution role for someone who loves the mechanics of deliverability and the discipline of A/B testing at scale.
Specifically, you'll:
- Manage and scale our email infrastructure.
- Write, test, and iterate on email copy: subject lines, opening hooks, CTAs, and follow-up sequences
- Build and segment prospect lists using tools like Apollo, Clay, or similar; ensure list hygiene and verification before sending
- Run structured A/B tests and report on open rates, reply rates, positive reply rates, and meetings booked
- Monitor and report on deliverability and troubleshoot issues before they escalate
- Workflows management
What We're Looking For
Required Skills:
- 3+ years running email campaigns at scale (200K+ emails/month minimum) for B2B companies
- Deep expertise with cold email platforms: Instantly, Smartlead, Lemlist, Apollo, or equivalent
- Strong copywriter — you can write an email that gets replies, not just opens
- Comfort with prospecting tools (Apollo, Clay, LinkedIn Sales Navigator) and CRM integration (HubSpot, or similar)
- Analytical mindset: you make decisions from data, run real tests, and can explain why a campaign worked or didn't
Nice to have:
- Hands-on experience with deliverability mechanics is a plus